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Tired of OVERPAYING Amazon PPC Agencies?

Grow your Amazon sales with the help of an accredited Amazon PPC Manager, and Seller. Managing brands from 1-500k in ad-spend with over 100M in Sales.

Let’s scale your Amazon brand to the next level, with effective advertising strategy, and based on your goals (tacos, profitability, and topline growth).

Schedule your free account audit today with an Amazon PPC Expert !

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+7 Years

AMS Experience

Amazon PPC Management

Compare PPC Providers

Discover the difference between hiring an agency VS using software VS an independent contractor. Choosing the right service provider and partner is crucial to your FBA success.

Agencies

Costly

Hiring an ad agency to manage your Amazon marketing can be costly. Though, can be beneficial if your ad agency is not overcharging, and meeting your growth goals.

  • Team of experts
  • Full Services Options
  • Communication Gaps
  • Unrealistic Goals
  • Expensive retainers (% of total sales)
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Software

Lack Strategy

Most Amazon PPC automation tools lack the custom strategy needed for every product. Thus, PPC tools can actually cause more harm than good if utilized for an extended period of time (slow growth if any).

  • Set It and Forget it
  • no custom Strategy
  • Poor campaign creation
  • thousands of campaigns
  • multiple ad-groups
  • arbitrary bid settings
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Contractor

Just Right!

Having worked at an ad agency, launched my own B2C brand on Amazon, and utilized couple of automation tools, the freelancing space can offer better results, and partnership than the latter.

  • Fair pricing (% of ad-spend only)
  • High Expertise of Amazon
  • Direct Communication To Ad Manager
  • Proper KPI Targets
  • Not Full Service

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about fba hustler
years of experience
about me

FBA HUSTLER

“I’m a creative thinker, and marketer at heart. I believe in providing value, and helping other sellers like myself reach more success without the obscene agency fees.”

Started building niche websites in 2013, and later evolved into a passion of SEO, and e-commerce. Amazon marketing has been my sole focus since 2018, and can’t imagine doing anything else in the future.

Get in touch!

FAQs

Amazon advertising is an auction system where sellers bid on targets (keywords, ASINs, audiences) and the seller with the highest bid is served the higher placement for that target.

Optimizing Amazon PPC campaigns is all about optimizing the relevance of the the keywords, the placements, budgets, and bids.

That said, it’s a not a one-size fits all given that each product is at a different phase of maturity, and optimizations are done based on a collective set of data.

CPCs are high in some categories but not others given the competition of that sub-category.

In the consumable goods for example (skin care, supplements, nutrition…), CPCs can reach and surpass the retail cost of the item itself, and many brands pay that much given the lifetime customer value generated from that first new-to-brand purchase.

So large brands are willing to lose money today, because they’re going to make their dollars back via repeat purchasers.

Again! not a one-size fits all but if a product is established, you want to spend just enough to maintain market-share.

If the goal is profitability, then we leverage ad-spend to protect current market-share and if the goal is to become a market leader, then we go as aggressive as possible to gain higher grounds organically, and steal market-share from close competitors.

Brand Analytics! this is the only tool that I can’t live without. Tracking click share, and conversion share per search term is to key to identify market-share status, and what actions to take based on that data provided by Amazon.

Amazon is getting saturated, and CPCs are increasing YoY due to the competitiveness of the channel. As a result, brands are now having to pay double, and triple for the same keywords they used to years ago just to maintain their relevance, and rankings.

However, Amazon FBA is still a great opportunity for small to large brands, especially if you due your due diligence, and conduct product research, and execute PPC properly.

Ask a Question

Leverage All Campaign Types!

Take Advantage Of All Campaign Types & Ad Placements Offered By Each. Brands Leveraging Multiple Ad-Types Have A Healthier ROAS!

Sponsored Products

Most utilized, and effective ad-campaign type. SP are the back-bone of Amazon advertising, and the most clicked on ad inventory.

Sponsored Brands / SBV

Build brand awareness, and win TOS with SB ads. Even better, using a Sponsored Brand Video, Your Conversion Rate will likely be higher.

Sponsored Display

Increase ROAS, and target your relevant competitors via sponsored display. Make your headline, and custom image sell for you.

  • amazon ppc strategy
Let’s Talk PPC Strategy

Product by product

Amazon PPC Strategy

No two products are the same!

It sounds simple but you’ll be surprised how many Amazon brands miss-allocate their spend towards the wrong products, newly launched ASINs instead of existing top sellers….etc.

Thus, allocating spend accordingly is paramount for your Amazon success, along with other strategies all based upon your product level data.

Do you have an advertising plan for each SKU? then it’s about time to get it going.

Getting Started…

Get a free account assessment, and let’s chat anything Amazon, running, and travel related.

1
PPC Assessment

After downloading couple of reports, will be able to make a fair assessment of your PPC strategy, including match types, placement, ad-spend, budget allocation and more.

2
Results Breakdown

Get expert opinion on what you’re doing right, wrong, and what could be done to improve your Amazon PPC strategy. Get ready for some pivot tables.

3
Unleash Growth

Take off amazon advertising off of your plate. Discover some of the most important KPIs on Amazon, and let’s increase your total sales without inflating tacos.

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FBA HUSTLER

Contact Form!

Why settle for an Amazon PPC provider that charges you more and gives you less.

Let’s have an honest chat about amazon marketing and discuss your pain points on the market-place. Schedule your free Amazon ads audit today!

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Rankings & Sales!